Cool Free Stuff! Maybelline New York’s Pop Up Shop in Covent Garden!

Remember when I reviewed Maybelline’s Gel Eyeliner and totally fell in love with it? Unfortunately, it’s not currently on sale in the UK (although it will arrive in March 2011)….yeah, ages away.

However – from the 16th – 26th of September, Maybelline will set up a 600 sq. foot pop up shop in Covent Garden, and a number of goodies will be on sale, INCLUDING the gel eyeliner for £6.99!


Their number 1 selling red lipstick from the US (Pleasure Me Red) and 8 new Colour Sensational shades will also be making an appearance.


Each day, there will be complimentary threading and a in-store manicurist. There is also a backstage beauty bar where you can select a A/W look and a on hand make up artist will show you have to achieve the look.


On the 17th there will be a number of New York treats such as doughnuts and cosmopolitan and manhattan cocktails.

From the 19th-26th Elite modelling agency will be there to check out new talent and give advice to aspiring models.

Alas I can’t make it, otherwise I’d be there for some new lippies and some brow threading! Lucky London gals!


The Maybelline Pop-up Shop opens from the 16th – 26th September 2010 at 18 Shorts Gardens, Seven Dials, Covent Garden WC2, just off Neal Street

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  1. Kitty says

    Oh man I wish I could totally go!! Sounds sooo fabulous, all that NY make up coming here for a short time!! And the treats that go with it D: I wish I wasn’t so poor right now! T_T

    Kitty x