Beauty Court: 5 Beauty Products with Rather Silly Names

Roll up, roll up, for Cosmetic Candy’s new series, Beauty Court.

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All you badly behaved cosmetics will have no where to hide, now that I can take you to court! (suggestions for offenders are also welcome).

This week we are dealing with Asian beauty products that have have strange names which have been sound like they have been conjured up by a copywriter on acid.

We are not talking about Engrish or dialect induced spelling mistakes (a common one – Lip Gross instead of Lip Gloss).

We are talking about daft names – period.

(I am not picking on Asian products by the way – obviously there are silly make up names from all over the world – in English, in French, in Swahili…I will weed them all out for future posts…but maybe not in Swahili.)

Here are my 5 quick picks…

1. Fairy Sadistic

Offender: Majolica Majorca (Japan)

Product: Autumn 2009 Range

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When I reviewed this dark and pretty range from Majolica Majorca, reader MandyP remarked, “Don’t you mean fairly sadistic?“. Mandy is so funny!

I am guessing that the dominatrix whip-clad model is supposed to be as pretty as a fairy but also with a dark side – hence the sadistic. Unfortunately, sadistic is also a good word to describe serial killers, animal torturers, Cheryl Cole’s dress sense and so on.

Or maybe I need to open my mind – next time I am in a new group situation, and people are describing themselves as “Friendly”, “Fun-Loving”, “Funny”, “Single”, “Intelligent”, I’ll just whack them with my handbag and say, “Me? I’m fairly sadistic.”2. Milk Screw

Offender: Etude House (Korea)

Product: Lip Tint/Balm

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Put the word Screw into anything, and I’m going to start giggling uncontrollably like a 14 year old forced to write the word ‘testicles’ in biology class.

Milk Screw is a lip tint/balm from Etude House – it has a slightly creamy look to it, which is where the milk comes from – the screw….erm….I’m struggling here. I guess it has a ring to it.

That reminds me, remember Screw Ball ice creams?


Now there’s a product that deserves to have the word Screw in its name!

(By the way I did buy this – review coming up!)

3. Brilliance Forming

Offender: VISEE (Japan)
Product: Eyeshadow Quad

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Visee are a brand that make really nice eyeshadows and mascaras – so imagine my surprise (ok, I wasn’t actually surprised) when they launched a range called ‘Brilliance Forming’.

Wear this eyeshadow and you will see your brilliance forming. If I wear this eyeshadow to work every day this month, I should be the CEO before Christmas…

The truth is there is nothing wrong with this name, its just a bit silly.

Its something that should’ve been a line in My Fair Lady…Audrey Hepburn is playing the piano…she has magically graduated from playing Chopsticks to Rachmaninov’s Piano Concerto No. 2 overnight and Rex Harrison, looking slightly teary says to her, whilst she basks in the light….”Darling? Darling….do you hear that? Its your brilliance, forming.”

4. Mango Jelly, Orange Biscuit, Maple Doughnut and Raspberry Macaroon.


Offender: Palty (Japan)

Product: Hair Dye

Japanese hair dyes are amazing by they way – I highly recommend them if you have trouble making hair colour stick, or you have trouble getting dye to show up on dark hair. But that aside…

Palty is a big player in the Japanese hair dye market. They are always bringing out new shades and I’ve noticed the newer ones have food themed names – Mango Jelly, Orange Biscuit, Maple Doughnut and Raspberry Macaroon.

I love maple doughnuts. I love mango jelly. I don’t think I want hair the same colour as mango jelly though:

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I don’t want to tell someone my hair dye is called Orange Biscuit either, incase they start sniffing my hair or even worse, try to dunk it in their tea.

I like a bit of fun but I think something less food related and more descriptive when it comes to hair dye (ie. Black. Brown. Red. Yellow.) is more practical. After all, your mango jelly probably doesn’t come out the same shade as my mango jelly.

5. Liptox

Offender: Lioele (Korea)

Product: Lip Gloss


Ok, ok, this one isn’t that bad. It probably isn’t bad at all – its just the word ‘tox’ makes me think of one thing only…’tocks’:

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Everytime I use this lip gloss, I will think of furry tails and little podgy bums. That can’t be a bad thing, right?

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  1. says

    This is such a cute post! I love these names…especially “Milk Screw” (seriously I think I have the humor of a 7 year old boy!!).

    I can’t wait for more of these!!

  2. Barbara says

    Hello! This post was so funny!! I found yopur blog while looking for tips about japanese hair dye and..i saw this post! I totally agree with you they come up with very funny names, thinking that cause it’s english it will be cool they sometimes have strange ideas!XD
    I’m not english speaker but it’s quite funny to me so..i guess for an english speaker is even better :D!

    By the way may I ask you something? I was looking for japanese hair dye as I’m going to study in Japan and for the period I will be there well..I’m worried about my hair color! lol! I’m dying it blonde here in Italy (but always going to the hair salon so I’m worried also about doing it alone) but the thing troubling me is..what if japanese colors are stronger as they are made to dye dark and stronger hair? Aren’t they going to ruin finer hair? or maybe the colors are almost the same and in order to make it work on dark “asian type” hair is the special bleaching product used before that does the rest(like making the them not so ..strong-dark)? (i read about that bleaching product in your other post!^^)

    Thank youuu!